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What is SEO?
SEO ( Search Engine Optimization) is the process of improving a web page ranking in unpaid (Organic) search engine results. SEO Course in yamuna vihar

What is SEO On Page?
On-page SEO is optimizing elements directly on your web pages-like titles, content, headers, images, and URLs to improve ranking,  attract relevant traffic, and satisfy user search intent for specific keywords, making your site more understandable and valuable for both search engines ( like Google) and users.

What is SEO off page?
Off-page SEO refers to activities taken outside of your website to improve its authority, relevance, and credibility in search engine results. SEO Course in yamuna vihar

Why SEO Matters:
1. High-Intent Traffic
2. Cost-Effective
3. Long-Term Growth

What is SEO On-Page Elements
1. Content Quality & intent:- creating truly helpful, relevant, trustworthy, and engaging material that satisfies user intent

  1. Keyword:– Strategically placing relevant keywords in content, titles, and headers.

  2. Images:- Optimizing image file names and adding descriptive alt text.

  3. Internal Linking:- Linking to other relevant pages on your own site to help navigation and link equity.

  4. URL:- creating short, descriptive, keyword-rich URLs.

  5. Title:- the clickable heading for a web page that appears in search engine results and browser  tabs summarizing the pages’s content for users and search engines to understand its relevance, using keywords to attract clicks and improve ranking.

What is SEO Off-Page Elements
1. Back links:- Links from other reputable websites pointing to yours, signaling endorsement and authority.

2. Social Signals: Activity and engagement on social media (Likes, shares, comments) that boost visibility and reach.