Let’s Start SEO Training Course in Delhi
What is SEO – SEO stands for Search Engine optimization one of the main key areas in Digital Marketing, and it can give you organic traffic From Search Engine like Google in The process of SEO. SEO Course in Delhi Provides multiple optimizatio0n our website according to Google Algorithm and use multiple changes in our website to make them SEO friendly to get Visitors.
There are three major techniques in SEO.
White Hat SEO – The Method of SEO techniques is completely white and Pure SEO Need to avoid duplicate content in this SEO Method just use it everywhere original content. White hat SEO takes time to show results but it can give you good quality link juice from search engines google always prefers these techniques of SEO. process of white hat SEO always completed by pure SEO techniques.
Grey Hat SEO – The Variation of SEO techniques we need to optimize our website according to the algorithm but we can do some modification in that and use modified content on multiple Platforms. Most of the companies following grey Hat SEO to get the result from Google.
Black Hat SEO – The way of SEO Techniques we never Follow the Google algorithm and use the same content on every platform. Black Hat SEO leading reason for your website suspension in Google you may lose your website entirely through following black hat SEO techniques google never follows these techniques for rankings.
SEO Training Course in Delhi
SEO – Search Engine Optimization one the best way to get online business in an organic way because SEO can help you reach organic visitors for your website and can improve your online presence for online lead generations this is one of the best and cheapest way to get online traffic on your website and with genuine brand awareness and further for lead generation for any business.
The SEO training course is no easy task for everyone this can only for that person who is really interested to become a part of search engine and want to do work in the IT industry many institutes providing SEO Training in Delhi but we are spending your extra efforts and time for our students until there success they can ask to our institute any time for their help we always avail for that to help them an inconvenient way for helping to get jobs for their future.
SEO Courses Classes Near me in Delhi
SEO Training courses near me in Delhi Nowadays very popular choice among the students and among the people those want to do a short term course just after 12th you can start a better job after this course with a handsome salary package SEO course in Delhi can give you many opportunities to do work as an SEO employee anywhere with no bar of salary and after spending some times in same industry you can go with better salary packages.
Digital Training India one of the best platform to do SEO courses Near me and the best training hub in East Delhi we provide the best training in industry SEO courses in northeast Yamuna Vihar Delhi best choice and career option for this territory students and we are filling your requirements from training to job and raising our hand for your better future. SEO is very important in digital marketing if you want to improve your website’s online presence on google you can not ignore search engine optimization to get organic traffic from search engines like google, yahoo, and Bing.
Topics We Covered in SEO Course in Delhi
1.What is SEO – SEO stands for Search Engine Optimization is the process to get organic traffic from a search engine such as Google, Yahoo, Bing
2.Parts in SEO – SEO On Page , SEO OFF Page , Local SEO, Technical SEO.
3.What is On-Page SEO – SEO On Page one of the Most Important parts in SEO On Page. When we Do Multiple Changes in Our Website accordingly google algorithm is called SEO On page
4.What is SEO OFF Page – When we Create Multiple Backlinks to Get Link Juice is Called SEO OFF Page.
5.What is Local SEO – When we Get traffic from local Area and target geo located Keyword is Called Local SEO. It helps us to improve visibility from Local Area.
6.What is Technical SEO – Technical SEO involves optimizing elements to improve Search Engine Crawling , Indexing and Ranking of Our Website.
7.Introduction to SERP – Search Engine Resulting Pages Read all website pages content and Show the best result on top according to content and user query.
8.What are search engines? – Search Engines such as Google, Yahoo, Yandex all are very important for every Digital marketer as well as for users who can search their queries on Search Engines.
9.How do search engines work? – When a person types their query in Search Engine then Google finds the most relevant result for you according to the user query and your web pages content relevancy.
10.What are search engines? – Search Engines such as Google, Yahoo, Yandex all are very important for every Digital marketer as well as for users who can search their queries on Search Engines.
11.Major functions of a search engine – Cache, Crawling, Indexing, and Algorithm all are major functions of a Search Engine.
12.How do search engines work? – When a person types their query in Search Engine then Google finds the most relevant result for you according to the user query and your web pages content relevancy.
13.What is the traffic? -When a person searches a query in Google and they found your website as a result then click on that and visit your website as the same number of users’ visits to your website from different resources that are called traffic for a website.
14.Different types of traffic – There are multiple types of traffic from different resources such as Referral traffic means coming from all social media platforms, Direct Traffic those directly type your website name in google to visit your website, organic traffic this is the most genuine traffic from search engines those are looking products and services to fulfil their requirements, Paid traffic coming from paid advertisements.
15.What are the keywords? – When a person types a query with a group of some specific words called keywords. Many different keywords can give a high range of traffic from search to your website.
Different Types of keywords – when I talked about keywords there are multiple types of keywords such as Business keywords, Informative Keywords, Long Tail Keywords, and Short Tail Keywords.
16.Keywords Research Process – When we search a keyword for our website pages we must focus on high search volume as well as low competition for the same.
17.What is Meta Title – A meta title of a webpage, also known as a title tag, the Text Display on Search Engine and Refer our website to the visitors and indicate the topic of a Webpage.
18.Meta Descriptions – Meta Descriptions describe the content of the webpage in an easy and short way so that search engines can read webpages throughout the description.
19.Meta Tags Creation – Meta Creation is an important part of SEO in that we create Meta titles and Descriptions for our website pages and send it to google to get information about our website pages in a short view.
20.Heading Tags – Multiple Heading ( H1-H6 ) and Sub Heading Can describe the Content Structure of webpages. They Help Search Engines understand the content’s Hierarchy and relevancy.
21.Alt Tag – Every website has a set of multiple images and we want to get all images crawlers by google. In order to get indexed we must provide the name of each image of our website.
22.Internal Linking – when a person visits a website page and then clicks to another Page through hyperlinking that is called Internal Linking this is also called navigation from a website.
23.Website Design & Structure – Search Engine Optimization Can improve your website design & structure can make it user-friendly. Main website speed, size, and many more in it.
24.SEO-friendly URLs – URL Optimization When we create a website page and the URL of that page must be keyword-oriented and user-friendly further google can read it easily.
25.Website analysis – Analyze the website on a regular routine. Such a great habit in Digital marketing we always must know about our websites means what we are doing with that.
26.Content Optimization – Duplicate content can damage your website and too many keywords in content can be a reason for penalizing your website. We must focus on keywords density, keyword proximity, and keyword prominence to optimize our keywords.
27.Theme optimization – It refers to using a Friendly theme to your website to improve search engine ranking and visibility. Its very Important for Google Ranking Factor theme must be SEO Friendly , Lightweight , Fast Loading
28.Content Optimization – Duplicate content can damage your website and too many keywords in content can be a reason for penalizing your website. We must focus on keywords density, keyword proximity, and keyword prominence to optimize our keywords.
29.Domain Research – When we talk about a website the first thing that comes to our mind is their name and each & every website has a unique name called a domain name which always must be a user-friendly domain at any cost.
30.OFF Page Optimization – OFF Page Optimization is another important part of SEO in that we submit reference Content of our in other SEO friendly websites to get quality back links.
31.Link Building Process -Link building is a process to generate Back links from multiple websites such as classifieds, Blogs, Articles, Press Release Submissions.
32.Black Hat Techniques – Black Hat SEO techniques Can Suspend your website forever in this process we used Single Content on Multiple Platforms. We must avoid these SEO techniques for a website.
33.White Hat Techniques – White Hat SEO is pure SEO techniques google recommended this type of SEO in that we consider single content on a single website to get rank in Search Engine.
34.Grey Hat Techniques – Grey Hat is a mix SEO Format you copy content to use on another website after modification most of the companies follow grey hat SEO. Basically, grey hat SEO is preferred by every digital marketer.
35.Local SEO – Local Search Engine Optimization a method for businesses to get rank high on local Search Result like those Displayed on Google Map or In Google According to location-Specific Queries or keywords and serve to Geographic Area.
36.Basics of Local SEO – Optimizing Google my Business Profile which is essential for Local Searches , Make Citations , Customer Reviews can Impact Local SEO.
37.SEO Reporting – SEO reporting can teach you to measure your entire work in SEO basically you need to collect all your back links through SEO Reporting.
38.Competitor Analysis – When we start the SEO audit we analyse some competitors in our report even though we get so much information about competitors to analyze to start our work in positive directions.
39.Spam Score – Spam Score can Damage website Ranking if we Get the highest spam score for Our site. Quality Work in website & in SEO Can Help you to reduce website Spam Score.
40.DA, PA, Alexa Ranking – Domain Authority, Page Authority, and Global Raking which can improve the overall quality of websites in search engines.
41.Understanding keywords and search intent – Search Intent basically Called search terms of users on google other hand keyword Modify Query on Google as called keyword.
42.Keyword Difficulty – How Hard to get higher rank of any keyword on Search engine. Its considered Easy , Hard , Super Hard.
43.Backlinks – Backlinks Also known Link Building Process to create multiple Referral links for our website in SEO OFF Page Process.
44.Link Juice – Its Process to get benefits from multiple backlinks to your main domain which can improve DA , PA etc.
45.Website SEO Value – DA Domain Authority , PA Page Authority , SS Spam Score , Alexa Ranking Indexed Pages All Combined Consider Website SEO Value on Google.
46.What is DA & PA – DA Stand for Domain authority and PA( Page authority) Kinds of Score Provided by Google According to Website Quality.
47.Alexa Ranking – Alexa Ranking was a Global Traffic Ranking of any website to determine website popularity worldwide.
48.What is SS Spam Score – SS Stand for Spam Score a Kind of Negative Score & Metrics that Measures how likely a website considers Spamming 11%-30% Consider Low Spam Score , 31%-60^ Medium , 61%-100% Considered A High Spam Score which Can harm website badly.
49.Technical SEO – Technical SEO Focuses on Optimizing website technical Issue and aspects to Improve Search Visibility Ranking performance in Search results.
50.Basics of technical SEO –
Website architecture
Crawl ability
Sitemaps: XML, HTML and its application
Robots.txt
Page speed optimization
Canonical tags
Structured data (Schema Mark-up)
51.SEO Reporting – SEO reporting can teach you to measure your entire work in SEO basically you need to collect all your back links through SEO Reporting.
52.Competitor Analysis – When we start the SEO audit we analyse some competitors in our report even if we get so much information about competitors to analyze to start our work in positive directions.
Useful Tools in SEO
53.Google Search Console – its Free Tool provided by Google that helps you to monitor website and maintain website performance on google that can help you to analyze traffic , CTR , Keyword Position , Page Indexing & Removal , Sitemap Submission and overall online Presence.
54.Google Analytics – Its free Web Based tool provided by Google that helps website and App owners track website analysis traffic and user behaviour deeply.This information can help you to understand your user behavior on website.
55.Google keyword planner Tool – A tool by google to find high search volume keywords Monthly search volume, Competition as well this is a very important tool in Digital Marketing.
56.Yoast SEO – Yoast SEO is a Free WordPress Plugin We can Use to organize Meta Title and Meta Description to Make a Search Preview on Google.
57.Rank Maths – Rank Match is a Very Powerful and Popular SEO Plugin specially for WordPress Site and its help users to optimize website for search engines.
58.Screaming Frog – It’s Very Powerful SEO SPider tool used for website Auditing which can Analyze them for SEO Issues like Crawling , Indexing.
59.Ahrefs, SEMrush, Moz – All are very powerful tools that provide comprehensive Suits of features to track website traffic and find out multiple opportunities of improving them.
60.GTmetrix and Page Speed Insights – Both Tools help us to analyze website Speed performance
61.Google Tag Manager – Can connect multiple Tags to your website.
62.Semrush – A Powerful tool for website understanding a competitor Research.
63.Frog Screaming – Website crawler help to audit for a websites for various SEO issues.
64.Seobility – Can Help us to Check web SEO on Page Deeply with Recommendation