1. Digital Marketing Overview At a high level, digital marketing Overview refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities, all of which are not universally agreed upon, we’ll focus on the most common types below.Digital marketing overview this module can help you to analyse future of Digital marketing. you can develop your future in Digital marketing because is the fast career growing options for everyone.
2. Website Planning & Creation Creating & Planning your website is a very simple way with WordPress it’s powerful and easy platform. Get started in minutes with word press and make changes to your site in Seconds.Register a unique .com .net, .org, or .me domain for your website which can help you to identify your business on internet and start using it in professional way. after some efforts in advertisement you can get some online presence in just few steps. You can map also your existing website in WordPress and customized your website in a few easy steps.
3. Social Media Optimization Social Media optimization is that the goal is to generate web traffic and increase awareness for a website. In general, social media optimization refers to optimizing a website and its content to encourage more users to use and share links to the website across social media and networking sites. Social Media Optimization Course also refers to software tools that automate this process, or to website experts who undertake this process for clients.
4.Social Media Marketing.Social Media Marketing- social media is platforms all the websites we can promote sites and increase brand awareness with help of social media marketing. Social media is mainly for brand awareness and you can get better opportunity in Social media. You can get better a result after paying a short amount in Social Media.
5.Infographics Info graphics In simple way we can create a picture and we can explain own words that are called info graphics. Social media is better platforms for using info graphic for advertisement and way of using it first choice of every visitors those are would like to prefer online shopping and must used all these social networking channels to find out their desired platform for their requirement.
6.Email Marketing Email Marketing-email marketing is services that help of we can send multiple mail at same time and different location with help of different tool like- Mailchimp.com , Benchmark.com. industry demand bulk process of email marketing and they would prefer to promote their product services through bulk emailing because everybody people want to get update and open their inbox to read information through incoming emails. industries are waiting for Email Marketing expert you can make your future in Email marketing.
7.Content Marketing Content Marketing-Content marketing is the process of creating high-quality, publishing, and distributing content for a targeted audience online. Digital techniques of marketing people are spending so much time on internet and always interested in all these communication Tool for their inquiry related to any question they use to like read online blog for any query.
8.Online Reputation Management Online Reputation Management- (ORM) is tool that help you manage your online reputation and protect business with help of online reputation management. whenever we search a query of anything on internet first we go through the review segment then we can make a positive feedback for any company to occurred their services. Online Reputation Management also a good platform to make your job profile.
9.Search Engine Optimization Search Engine Optimization (SEO) in simple way we can increase quality of traffic to your website through organic search engine results. industries are waiting for SEO specialist those can manage their website can give organic traffic to website. Search engine optimization on of the strong profile in digital marketing which can lead your career for higher salary packages there are millions of Job opening in SEO.
10.Search Engine Marketing Search Engine Marketing-(SEM) search engine marketing is most effective ways to grow your business in a less time. if you want to get instant result looking for some kind of paid advertisement you must learn search engine Marketing you can purchase some paid links in link building process you can contact some website for websites for guest blogging. Search Engine Marketing on of the wide area for advertisement in Digital marketing.
11.Mobile Marketing Mobile marketing has a multiple channel, digital marketing strategy aimed at reaching a target audience on their Smartphone’s, tablets, and other mobile devices. in Smartphone world everyone and they want to access each and everything on their smartphone. You can take advantage of their habit of using smartphone for communication and promote your products and services advertisement purpose.
12.Affiliate Marketing Affiliate marketing is an advertising model where a firm pays outsider distributes to elevate prompts the organization’s items.
13.E-Commerce Marketing marketing in simple way that E-commerce marketing is services of selling and buying products like filpkart and Amazon many more sites these are E- commerce marketing site.
14.Viral Marketing viral marketing is services we can spreading information and opinions about a product or service from person to person by media and other source.
15. Lead Generation Lead generation is the process by which an organization finds planned clients for its item contributions. Prospects can come as names and addresses, names and telephone numbers, email locations and fax numbers.
16.Website Testing Through Software when we create a web site so we need some kind of software for web site testing after Complete testing of a web-based system before going live can help address issues before the system is revealed to the public.
17. Introduction to Google Adwords Google Ads Google ad words made by Google and in this designed to help you to achieve potential clients at the correct right minute. Example if you want to reach new online customer so Google ad words will help you to find customer, Thru advertising with Google Ads
18.Google Adwords Certification ( 5 Certification )
is a Google Ad words certification program, giving Ad Words capabilities to offices that pass exams. There is one fundamental exam and three advanced exam in this program.
19.Blogger & Blogging blogger & blogging distribute your interests your direction. Regardless of whether you’d get a kick out of the chance to share your knowledge and experiences or the most recent news.
20.Introduction to Google Adsense Google Ads Google ad sense is a program runs by Google it’s free services and Google ad sense for inquiry gives you and your clients the following advantage. You can earn money by placing ads on your web site.
21.Youtube Monetization Youtube monetization in simple way you can make some money with help of YouTube Monetization just do one thing create one account on YouTube and upload some videos by enabling ads on them.
22.Google Algorithm Updates Google algorithm is service that is provide by Google. Every year Google changes its Google Algorithm updates and Google updates a major algorithm updates like Google Panda Algorithm refresh and Google Penguin Algorithm Update this updates gives a best outcome in the web search engine result.
23.Google Tools Google is achieving its goals by managing world’s information day by day , and make these information so much easier for us. IT takes over entire world. Google is an internet powerhouse & make so many Tools like Google My Business Talk, Google E-Mail, Google Calendar, Google Map, Google Docs, Google Analytics and many more.
24. Marketing Automation Marketing automation marketing automation is a class of innovation that allows organizations to streamline, automate, and measure advertising tasks and work processes, so they can increase operational efficiency and grow revenue faster.
25.Internet Marketing Evolution Today everything is digital and the whole world is connected to the internet everyone has laptops ,phones and technology they can buy anything online with help of internet marketing and internet marketing evolution still changing every day .
26.How to grab Free Lancing Projects A freelancer or freelance worker India is second largest country after USA in free lancing project and you earn some money from free lancing projects but you should be learn in advanced digital.
27. SEO Reporting search engine optimization is the way toward influencing the online visibility of a site or a page in a web crawler’s unpaid outcomes—regularly referred to as “common”, “natural”, or “earned” results.
28.Content Writing Tips Take your time writing your first few blog posts – this will help you figure out what your readers like, your writing style, and the overall flow. one and more thing you should know about this Content should contain key words.
29.Google Trending Google Trends- Google’s information to think about patterns in keywords, niches and point thoughts in a second. Google trend s was launched in may of 2006 and has become world’s most power full niche.
30. Digital Marketing Conclusion & Jobs Digital Marketing conclusion & jobs are the main objects for Doing Digital Marketing and everyone want to Do Digital marketing for better Career Opportunity and after this they can get Better Salary Packages.digital marketing is fast developing field and a large number of them are interested about the openings for work, vocation development in the domain of SEO, SEM, Social media promoting and the sky is the limit from there.